I'm Donna Green, a brand photographer based in Edinburgh
I work with service-based small business owners across Scotland who want their expertise to come across clearly and professionally online.
My focus is on creating brand photography that supports trust, recognition, and clarity. Not images for the sake of it, but visuals that fit naturally into your business and reflect the quality of the work you actually do.
Most of the people who come to me care deeply about their work and want to present it properly. They're not looking for hype or reinvention, but for images that feel accurate and do their job well.
I’ve written more about why some business visibility advice creates pressure rather than clarity, and why that distinction matters for thoughtful service-based businesses - you might find it an interesting read.
A considered approach to brand photography
I come to brand photography with a professional background in marketing, communications, PR, IT, and digital systems - that experience shapes how I work.
Rather than focusing only on how images look, I focus on how they're understood and used. Every shoot is approached with intent, so the photographs we create support your wider marketing and communications, rather than sitting in isolation.
Originally from Kingussie in the Highlands, I now work with clients throughout Edinburgh and across Scotland. My approach is calm, structured, and practical, with planning in place so the shoot itself feels straightforward and manageable.
Why this work matters to me
Putting yourself and your work online can feel exposing, particularly when what you do matters and you care about getting it right.
Earlier in my own career, I held back from sharing my work publicly longer than I needed to, waiting for everything to feel “ready”. That experience gave me a lasting understanding of how visibility hesitation shows up, even for capable, thoughtful people.
It also shaped how I work now. I believe visibility should feel considered and supported, not rushed, or like you're putting on a show to appear someone you're not. My role is to provide structure, so you can show up in a way that feels accurate, professional, and sustainable.
More than just photographs
This isn't about turning up on the day and hoping for the best.
Every session begins with understanding your business, your audience, and what your images need to communicate. From there, we plan deliberately, so the photographs you receive are not only flattering, but genuinely useful.
The aim is that once your images are delivered, you know exactly where and how to use them, without second-guessing yourself or putting them in a folder and avoiding them.
You'll be guided throughout the process, from preparation through to image use, with clear direction and thoughtful advice at each stage.
"I had never thought about branding in detail until I started working with Donna. Her skills and experience helped me to consider the important details in achieving the images and branding I wanted.
I appreciated Donna’s supportive nature from the first time I met her during my introductory meeting. She was intuitive to my needs and offered considered suggestions based on my requirements. I felt relaxed and listened to.
I would say Donna’s ability to gain an accurate, in-depth understanding of her clients is her superpower. She invests so much of herself in making sure your vision is realised, be that your branding, image, or social media presence. From start to finish Donna keeps you at the forefront of the creative process. I’m looking forward to working with her again in the future."
How my approach is different
I approach brand photography as business infrastructure.
My work draws on years of experience helping people clarify complex ideas, communicate effectively, and navigate digital spaces with more confidence. That balance of analytical thinking and creative insight allows me to design shoots that serve a clear purpose and support long-term recognition and trust.
Every shoot starts with clarity. We identify what you need your images to do, who they're for, and how they'll be used. From there, we design a session that reflects your work, your values, and your way of operating, rather than forcing your business into a predefined mould.
What working together looks like
Working together is a collaborative, well-structured process.
We take the time to plan properly, talk things through honestly, and make decisions with clarity before the shoot takes place. On the day itself, you're guided calmly and clearly. You don't need to know how to pose, what to wear, or how to “be on camera”. The structure is already in place.
The result is a set of images that feel accurate, professional, and easy to use across your website and marketing.
Choosing the right photographer affects both the outcome and the experience.
Possibly a good fit if:
Possibly not a good fit if:
A note on other work
Most of my work is with business owners, but I also photograph a small number of families each year in Edinburgh and across Scotland.
These sessions are relaxed, unposed, and focused on real moments. You can find more information about that work here: Family photography in Edinburgh.
If you're curious about who I am outside work, you can find a few of my favourite things here.
Ready when you are
If you would like to explore whether my approach is right for you, you're welcome to get in touch.
There is no pressure and no obligation. Just a straightforward conversation about your business, what you need your images to do, and whether working together makes sense.
