Mindset

Low-quality photos and self-esteem

Low quality photos and self-esteem are strongly linked – find out here exactly why crappy business photographs erode yourself confidence, and keep you playing small. Then learn what to do about it.


Low-quality photos and self-esteem

Personal branding photography

What kind of business photography do I need?

This practical guide helps small business owners in Edinburgh and across Scotland choose the right package with clarity. From image quantity to marketing goals, it covers everything you need to feel confident about your next shoot.
What kind of business photography do I need?

Personal branding photography

How to find the right brand photographer

Choosing the right brand photographer isn’t just about nice photos – it’s about finding someone who gets your business. Here’s what to look for (and what to avoid) when booking your next shoot.
How to find the right brand photographer

Personal branding photography

6 reasons you’re putting off a brand photo shoot

Putting off a brand photo shoot is something lots of small business owners do – here are the most commons reasons why. Find out why they’re not true and why you should do it anyway!
6 reasons you’re putting off a brand photo shoot

Marketing and branding

How to choose the right editing style – build your brand’s visual identity

How to choose the right editing style for your social media photos – master the art of creating business photographs for maximum impact and brand recognition! Here’s how to stay on brand with your visuals.
How to choose the right editing style – build your brand’s visual identity

Marketing and branding

Consistency in social media photos – 5 reasons it’s crucial for coaches and consultants

Consistency in social media photos is crucial for coaches and consultants to stand out online and look professsional and trustworthy. Find out why a consistent style matters so much!
Consistency in social media photos – 5 reasons it’s crucial for coaches and consultants

Marketing and branding

Why are brand values important?

Why are brand values important? To establish your competitive edge, you must know and talk about your brand values. Here’s how to set yourself apart and attract your ideal clients.
Why are brand values important?

My angle

Homeopathy: brilliant or bollocks?

I’m writing this on 10 April, at the start of 2022’s World Homeopathic Awareness Week. But first, let me take you back to the mid-90s …
Homeopathy: brilliant or bollocks?